Systems and Libraries
To increase speed to market, I was tasked with creating a set of systems, templates, and libraries across multiple platforms.
Speed to market
95% Reduction in project design-to-deployment time.
Beginning with creating a standardized background for leadership headshots and ending with a set of easily seen and accessible visual assets for quick reviews and deployment.
Rules
Planning for foreseeable topics, like volatility shown here, creating rules around what type of visuals and colors should be shown for each topic, getting pre-approval on, pre-purchasing, and including descriptions and alt text helped increase speed to market by more than 20% for fast-moving thought leadership content.
Democratization of brand email builds
Over 20% reduction in project design-to-deployment time.
Moving from components to a template-based email design system in Figma, then to Knak, simplified the email build process, making a complex system accessible to experts and non-experts alike.
